567649 Supercharge x GLS: Managing parcels with easy on the go

managing parcels with ease on the go

GLS set out to enhance customer experience with an intuitive digital solution that manages all aspects of receiving and sending packages. In close collaboration, we crafted a user-friendly mobile app designed to service multiple regional countries.

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Elevating digital standards for next level parcel services

GLS is one of Europe's largest parcel services providers with an excellent brand reputation among its customers mainly because of its commitment to quality and superior customer experience. GLS Hungary wanted to make sure they lived up to their customers' expectations in the digital space, so they partnered with Supercharge to create a modern, reliable, and user-friendly application.

Adapting to changing customer habits

Customers increasingly prioritize convenience, often opting to pick up parcels from lockers or shops without direct contact with the courier. In these cases, the digital experience has an even more significant impact on the overall delivery experience. 

Customers expect clear communication, so in the app, we've dedicated special attention to explaining what's happening with their package and how they can get it.

services
digital product strategy
cross-platform mobile app development
UX and visual design
user research and testing
technology architecture
deliverables
user-friendly cross-platform applications published on the App Store and Google Play
web admin site for user and content management developed for GLS internal use
platforms
mobile, web
technologies used
Kotlin Multiplatform, Swift, React, Azure Active Directory B2C

Driving customer adoption through transparency and convenience

To keep customers consistently informed about their parcel status, we integrated several essential features into the GLS app. These enhancements encourage app usage and provide customers with peace of mind.

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Customers often use different email addresses for online shopping (e.g., personal, work, or a spouse's email). As a result, finding the right email for a specific order can be a hassle. That's why we developed a profile-based solution in the GLS app that allows users to add multiple emails to their profiles. The tracking data is automatically displayed if an ongoing parcel is associated with any of these emails.

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Finding parcel lockers can be tricky, even with the correct address. The locker might be tucked away in a corner of a large mall or hidden behind a gas station. To help users quickly locate the right locker, our app includes not just the address but also photos and concise descriptions of the locker locations. Push notifications on parcel status updates, detailed information on the parcel's journey, and clear instructions on parcel collection ensure that users can easily pick up their deliveries.

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We implemented an in-app delivery rating system to build trust in the digital space. Users can rate their entire delivery experience, including the courier, locker, or shop, depending on the type of delivery. This detailed feedback helps ensure that GLS continually exceeds user expectations.

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Unified experience, faster delivery: Kotlin Multiplatform for GLS

To deliver a consistent digital experience on any device, we built our solution with Kotlin Multiplatform. This innovative framework, supported by tech giants such as JetBrains and Google, enabled us to develop high-quality apps for both Android and iOS from a single codebase.